Your PR Partners

We connect people with your brand

We elevate, validate, and communicate brands across digital media, consumer technology and gaming & esports.

Partner with us to better share your stories with the world.

Brands we've partnered alongside

More than an agency,
we're a partnership.

We are not a "buy-and-bye" PR firm. We act as an extension of your team and work with you to strategically understand your business and contextualize your brand's story, time and again.

We call them solutions,
not services

Strategic Counsel

Create communications plans that include objectives, strategies, tactics, and competitive analysis

Positioning + Messaging

Evolve the company narrative by developing overall positioning, compelling messaging, and industry viewpoints

Media Relations

25+ years of media relations across business, technology, media, advertising, entertainment, gaming, esports, and consumer press

Thought Leadership

Move the needle by securing high-profile speaking opportunities and awards

Crisis Communications

At the time you need it most, mitigate crises quickly and effectively through strategic counsel and execution

Content Development

Draft bylines, quotes for industry news hijacking and other content to raise visibility
With their proven expertise in gaming, esports, and entertainment, JSA is our trusted PR agency in the U.S. JSA handles our well-known brands and products like ESL and DreamHack, as well as the fast growing mobile esports tournament, the Snapdragon Pro Series.
Daniel Ackermann
Vice President of Corporate Marketing and Brand, ESL FACEIT Group
I worked with JSA+Partners previously and when I joined SYBO there was no question in my mind they were the partner we needed. The JSA team has a deep knowledge of the gaming and broader entertainment industry and continuously goes the extra mile to set us up for success.
Phil Hickey
CMO, SYBO
I've had the pleasure of working with JSA+Partners at both CBS Interactive and now Yahoo. Jenn and team have provided unparalleled strategic counsel and media relations expertise. I would highly recommend JSA to anyone looking for digital media/consumer tech PR pros.
Jim Lanzone
CEO, Yahoo
JSA+Partners has been an invaluable asset to EA’s esports initiatives. The team’s strategic thinking and industry insights have helped us to elevate our esports strategy and get results.
Monica Dinsmore
Senior Director, Esports Brand & Marketing, EA

ESL FACEIT Group

In preparation for ESL FACEIT Group co-CEO Craig Levine’s appearance on the How Success Happens podcast for Entrepreneur, JSA+Partners put together a comprehensive briefing document that broke Levine’s decades-long tenure in esports down into three key takeaways. The prep resulted in a piece showcasing Levine’s expertise across multiple industries and EFG’s leadership in the games space.

Jellysmack

Since she was 18, Cat Valdes was a full-time content creator, growing her YouTube channel to over 1M fans. But after 10 years of creating, she was ready for a change, and joined Jellysmack as Senior Director of Creator Partnerships. To broaden Jellysmack’s speaker bench, JSA+Partners secured a profile on Cat’s successful second act to reinforce Jellysmack’s in leading position in the creator economy.

Sphere

When Sphere Entertainment Co. formally launched their new production studio and groundbreaking camera tech, they needed to tell a well-rounded story that captured the gravity of their innovative cinematic tools and the industry implications. JSA+Partners secured an exclusive with Fast Company and conducted thorough pre-briefs with an interview to secure a feature story worthy of the Sphere narrative.

EA

Show don’t tell – Amidst growing global popularity of the Apex Legends Global Series, JSA+Partners worked closely with EA and Respawn PR to strategically invite media to attend and experience the biggest competition of the year firsthand. By granting unprecedented access to reporters, JSA raised positive awareness and told stories beyond tournament logistics and match results – including this piece on the unsung heroes of Apex Legends esports.

Willow

Willow Growth Partners engaged JSA+Partners to announce their inaugural fund with the objective to raise the firm’s profile, generate additional deal-flow amongst consumer brands, and create general investor industry buzz. Coverage spanned both tech and business press including: Wall Street Journal Pro Venture Capital, Los Angeles Business Journal, dot.LA as well as key trade publications including WWD and Business of Fashion for a total of 83M UVMs.
Bringing back therelationship       in public  relations